Newman’s Own, founded by Paul Newman in 1982, uniquely operates as a food company entirely owned by its non-profit foundation, donating 100% of its profits—over $600 million to date—to children’s causes.

In this Forbes piece, CEO Alex Amouyel highlights this pioneering model, which funds initiatives like the SeriousFun Children’s Network, nutrition education, and Indigenous food justice.

Amouyel is now actively expanding this philanthropic impact by fostering a “100% For Purpose Club” for businesses committed to giving all profits away. She also champions the “great ownership transfer,” urging aging business owners to consider donating their companies to foundations, ensuring their legacy generates continuous charitable contributions instead of traditional sales, thereby multiplying societal benefit.